The Creative Entrepreneur by Isa Maria Seminega

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Have you ever thought about starting your own business? Are you an artist, author, photographer but have yet to take the leap into the business world. This might just be the book for you!

The Creative Entrepreneur by Isa Maria Seminega is the perfect introduction into starting your own business. The book is really accessible with plain english throughout. It also has helpful illustrations and workbook-like feature that you can work through as you read the book.  

It really does go through everything you need to start a business. Here is how the book is broken down:
Laying the groundwork
Purpose and vision
Building the foundation
Creating actionable goals and intentions
Branding your business
Making it happen by accurately pricing your product or service
Promoting your work
Growing your business
Life as an entrepreneur

Another feature of the book is that it is full of real life case studies of creative businesses. Their interviews are honest and engaging. It’s interesting to read how so many businesses have the same issues when they are starting.

One of my favourite parts of the book was about how to create a purpose statement for your business. This was something I had never done before. But with the questions provided in the book I was able to create a purpose statement for my own business that gives me a clarity that I never had before.

Look out for the section on branding your business as it is full of useful tips and ideas and has a great part about how to position your brand.

When reading this book, be sure to have a pen and paper nearby, because you will want to take notes!

if you have found business books dry and boring in the past, this is the book for you! It is aimed at creatives but any entrepreneur could read this and learn.

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You can reserve a copy online at South Dublin Libraries’ catalogue here

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